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tools
Hands up everybody who looks forward to writing their email newsletter? It’s one of those time-consuming things that sit in the ‘important but not urgent’ quadrant of your startup task list. And if you’re like me, those tasks hardly ever get done (ask my accountant). Despite great tools like Mailchimp for designing templates and managing subscriber...
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Having an online tech company is a kick arse way to achieve massive scale, but only if you know how to work hard at driving the right people to your site.  Yes you can spend a bucket-load on Google Adwords and build traffic to your site, but unless you have a strong content strategy, the only successful...
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