BlueChilli offer a variety of ways to invest in our portfolio startups to suit your needs, providing opportunities for both direct and diversified holdings in a range of the world's best early-stage technology companies.
BlueChilli’s mandate is to invest in entrepreneurs who have a deep industry or business understanding and a great idea for a startup.
Startups are typically created by non-technical entrepreneurs ("hustlers") partnering with technical entrepreneurs ("hackers").
Without each other, the odds are stacked against them. Non-technical entrepreneurs bring a wealth of industry experience but lack the experience and skills to find the right technical co-founder. Technical entrepreneurs who can build a product often lack the ability to find a market, commercialise and raise investment.
Outside of Silicon Valley, most markets have an abundance of non-technical entrepreneurs and a shortage of experienced technical entrepreneurs. BlueChilli was built to solve this problem.
BlueChilli has a process which identifies key characteristics commonly found in successful entrepreneurs and uses this to filter over 200 new business ideas pitched to us every month.
We provide the founding teams we select with a full product team that provides design, development, product management and growth marketing services, leveraging our own ChilliSource framework, to create new startup products very rapidly.
ChilliSource is the underpinning of all the startups in our portfolio, optimised to save time and money in developing prototypes, Minimum Viable Products (MVP) and Commercially-Viable Products (CVP).
While product development takes place we turn entrepreneurs from other industries into new tech startup founders, with a full-time startup accelerator program called 'The 156'. The 156 curriculum is a training program that takes a founding team through the 156 most important decisions and actions to take a startup from idea to Series A investment.
We bring investment input from global brands seeking participation in the disruption of their own industries. We also work with investors at pre-seed, seed and venture capital stages to meet their needs for risk-mitigated startup deal flow.
In effect, BlueChilli operates from education to exit with leading entrepreneurs.
The causes of startup failure can largely be grouped into four areas: Team, Technology, Traction (product market fit) and Tender (cash). BlueChilli directly addresses these through our risk mitigation framework. The result is a faster and more efficient process to identify needs, establish tests and pilots, and commercialise ideas.