
Blue Chilli founder Sebastien Eckersley-Maslin speaking at Kochie's Business Builders 2011
Blue Chilli™ is a technology and software development company that creates online web applications and invests the software development in online start-ups – an investment strategy we call Venture Technology. In 2011, Blue Chilli™ will invest in and deliver 6 new innovative online businesses. So far this year, Blue Chilli™ has released two Venture Technology investments and has commenced work on the third. “Steps Learning” – an online e-learning application that guides small businesses through setting up Facebook for their businesses and “RenterFixer.com” – an online system for Property Managers to easily manage property maintenance with tenant tools and a contractor marketplace.
The company was founded by Sydney based weapons engineer Sebastien Eckersley-Maslin who left a ten year career in the Navy to pursue his passion in working with start-ups. Eckersley-Maslin leads an agile team of 16 software engineers, web developers, graphic designers who are experienced in the rapid delivery of online businesses. The Blue Chilli™ team is complimented by marketing and video production affiliations who promote and launch each new business.
The key advantage of a Venture Technology partnership with Blue Chilli is that the investment is the software development and the development team are embedded in the start-up. Any raised capital can therefore be used in marketing, a strategy which ultimately results in faster growth.
